The Brazilian state of São Paulo has taken an important step to becoming a South American film and television station and is launching a development plan for the audio-visual industry. One of its initiatives is the film that must be produced in international joint production and the first Sao Paulo Audiovisual Center event in early July this year, aiming to become one of the largest film and television markets in South America.

The announcement of the program comes as the merger of Sao Paulo on the world stage, as producers of Brazilian content such as RT features, the company produced Walter Salles. The Sao Paulo-based Gullane production "Senna", the largest work in Latin America to date, was bowed in November and spent six weeks in the top 10 global rankings of Netflix's non-English series.

The audiovisual industry development program is led by Marília Marton, Minister of Culture, Economics and Creative Industry of the State of São Paulo, which adds to this combination.

It follows the post-revival recovery initiative of Brazil, Paulo Gustavo Law, which cultivated $378.2 million in a culture that includes film and television stations, including film and television stations, and TV stations, which included $378.2 million in Real Madrid ($66 million) ($66 million) in cultures that included film and television stations. ).

“Paulo Gustavo Law is a one-time, unique funding. Speaking to the industry, I realized now that the system needs (years) support to avoid reaching peaks and slots,” Marton told type In Berlin.

The inaugural Sao Paulo Audiovisual Centre in early July will celebrate the focus of Paulo Gustavo's display, which is funded by law. These include "100 Days" by "Ice Age" director Carlos Saldanha, an epic of transatlantic boating, and "Technically Sweet" by André Ristum , original script from Michelangelo Antonioni.

The hub will also offer lectures, workshops, masterclasses and screenings for other films, as well as restoration and digital work.

"Brazil has festivals, but there is no real macro industry market. This is the first step," said Marton.

Looking ahead, the state will provide $4 million in royal payments ($700,000) to 13 champions, four of which are four internationally co-produced champions. “The idea is to make fewer movies with more resources,” Marton explained.

St. Paul State University will also launch a film committee and script competition, which comes from producers.

Overall, Sao Paulo audiovisual funding will be tripled in 2025 compared to 2022. Brazil's GDP grew by only 1% in 2012-20, but its cultural economy and creative industries soared by 15.5%. St. Paul accounts for 61% of the total.