Sam Altman's iris scan, Identification verification technology startup says it will expand to the U.S. starting May 1 and launch phone-like hardware devices by next year. These changes (and hopefully obtaining a world-branded debit card) signal, the company is ambitious to develop a “super app” that Elon Musk shared.

German physics researchers Altman and Alex Blania announced at an event in San Francisco on Wednesday night that their venture capital firm Human Tools is updating its "world" product, which includes a new, smaller, smaller, eyeball ball. The combination of devices and applications scans people's iris, creates unique user IDs, stores information on the blockchain, and uses it as a form of authentication. If people adopt the app globally, it can be seen that it may be ostensibly stopping scammers.

Altman expressed concern about the amount of fakes that new AI tools will enable, including a generative AI tool pioneered by another startup, Openai, worth $300 billion. Therefore, world applications and their hardware components are Altman's solution to the problem.

"Proving Personality" is a difficult product, and since its launch, scams have plagued the startup. The project has also been reviewed by foreign governments for its biometric data capture and storage policies. But Altman and Blanya were not stopped.

The singular authentication process requires users to scan the eye, so human tools are expanding their physical footprints to make it possible. The company will open six Apple-like stores in cities across the United States, including one in San Francisco, where floors around the wood structure were polished Wednesday night. These spheres can also be used in razor shops. Future scan sites may include cafes and university campuses, the company said.

First launched in July 2024, World Coin is no longer creative in the company’s Altman, Blania and Max Novendstern. Blania serves as CEO, and Altman remains his most prominent supporter. As of March 2025, the company has raised $240 million in venture capital from large companies such as Andreessen Horowitz, Khosla Ventures, Menlo Ventures, Bain Capital and Coinbase Ventures, as well as individual investors such as Reid Hoffman and Reid Hoffman and now-raised Sam Bankman.

The world’s user network has nearly doubled in the past six months to about 26 million, with the startup claim and 12 million users verified by Orb. The company said it hopes to benefit from the fees paid through the app later this year from users’ authentication.

At Wednesday's event - in a group of people, people with founders, engineers and paid influencers everywhere, the world says it is opening a sphere with a U.S. manufacturer in a sphere assembly line in Richardson, Texas, with an estimated 7,500 spheres across the United States by the end of the year. "It said, but the world wants to extend it beyond that and put more balls "in the hands of the people."