Relativity Media hopes to become a player again

Media banners may think of memories of the Ryan Kavanaugh era. There is a data-driven formula that “predicts” box office success and minimizes risks, such as Bridesmaid and Oh, mom!,picture Plannernine-digit financing and final bankruptcy filing. (Kavanaugh Hollywood Reporter Because the company collapsed ten years ago. )

It has been led by former Bally Technologies head Lex Miron since the 2018 bankruptcy, and has maintained a lower profile than its heyday. Its ownership group is titled "Ultrav Holdings LLC" and includes David Robbins, Miron and Funds, managed by Hedge Funds, managed by Miron and CEO Stephen Ketchum.

Relativity in the United States begins the latest chapter on the right to starring Angelina Jolie and David Oyelowo Go away In 2020. It was a common year for the theater to close, so it ended up with less than $1 million. Its recent releases include the 2023 activist Freelance (US$5.3 million domestic), Ben Affleck thriller Hypnosis ($4.5 million) and Jessica Chastain-Peter drama memory (less than $1 million).

However, Los Angeles-based Relativity Media is now looking to be a more active player in the domestic acquisition and development field, and it has already received financing days before the Marché Du movie begins during the festival from May 13 to 21.

Content Partner Capital, led by Alphonse Lordo, a senior film finance expert, will deploy $100 million to the acquisition and development of Relativity over the next five years to acquire and develop in the acquisition and development of the field of dramatic functionalities and any bets to expand the company’s content library. It outlines a plan to back up 14 extensive distributions in theaters as a domestic distributor by 2027.

Some background on Lordo’s credit investment division: This is a relatively new division of Content Partners LLC. That was the Hollywood investment company led by outstanding Steve Kram and Steven Blume, which raised profitable involvement from the backend from the company and talent. It has built about 600 movies and 3,000 hours of TV and has a revolutionary studio, home to a library Black Hawk fell,,,,, Hugo,,,,, Black swan and Vin Diesel's xxx Action series.

Intellectual property is part of the equation, and despite bankruptcy, Relativity still holds certain rights to its Kavanaugh-era projects, including Bradley Cooper Starrer unlimitedOscar winner fighterNavy SEALs strike Heroic behaviorMiles Teller Comedy 21 years old and above Adapted with Nicholas Spark My best. The owners of the Theory of Relativity also said they retained the prequel and sequel rights to nearly every title in the library they made previously.

Lortho Hollywood Reporterrefers to the sparse landscape of independent distributors of A24, Neon, Bleecker Street and Vertical Entertainment. “I think you’re going to see a reappearance of independent content creation and distribution that can live with streaming and the main studio ecosystem.”

He added: "This is the bet here. We think it could be a multi-billion dollar market. What we understand is the suppliers - producers, creatives - who are looking for alternatives to publish their content."

As for the bet, why is relativity theory that car? "They have a great library, very commercial. They have a distribution team, and they are very good at monetizing these assets," Lorto said. "When they shoot movies, they make money for it. They are good at making money. The moral of this content partner capital paper: We are investing in companies in the entertainment media industry here - movies, TV, music, music, sports - we want to find it with an asset-based perspective."

The idea is that this $100 million will provide a new runway for the relative media to make more bets in the acquisition and distribution space. “We are excited about the strategic partnership with content partner capital and believe we can significantly increase revenue and EBITDA in the near term,” said Miron, CEO of Relative Media. “We have a strong management team, high-quality libraries, health pipelines for health projects, and a strong capital structure. Our relationship with CPC will provide an important part of accelerating the return of relative media to the frontiers of independent film studios.”

Since the launch of Content Partner Capital in August last year, relative transactions with content financing media capital technology (support, support), mark Lordo's second step. The best Christmas contest ever at Lions Gate).

“Relative media represents a rare legacy, revitalized leadership and forward-looking strategies that align with the directions that the film and television market leads,” Lordo added in a statement. “Our investment supports their ambition to expand high-quality content while strengthening CPC’s commitment to drive the next generation of media businesses with tailored strategic capital.”