Marco Bassetti of Banijay will win the Variety Pioneer Award at MIPCOM

Banijay CEO Marco Bassetti will receive type The Vanguard Award will be awarded in October on the MIPCOM global content market in Cannes.

The award recognizes the television industry leaders who have made significant contributions to the global entertainment business. Bassetti type and MIPCOM, October 13, as part of his keynote speech at the Palais de Festivals.

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“Marco Bassetti is one of the most entrepreneurial, visionary and influential TV executives of our time, making Banijay Entertainment the largest production and distribution group in the world by advocating creativity, independence and innovation,” said Lucy Smith, director of Mipcom Cannes and Mipjunior. “It is our honor to work with it type To recognize his achievements in the global television industry in MIPCOM Cannes and to hear his insights into the wider opportunities, developments and trends around the world, it is always invaluable as a true pioneer. ” Smith continued.

Cynthia Littleton, editor-in-chief type“Banijay proved to be one of the most dynamics of the super independent content group that has appeared on the global stage.” “Under Marco Bassetti, the company has achieved strong results and ambitious slate. We’d love to show him how it was. type Her contribution to this growing industry won the Pioneer Award at MIPCOM 2025. ” she continued.

In Bassetti's observation, Banijay successfully drove the Halllywood strike behind the rocks and industry turmoil to continue to achieve enviable results. In 2024, Banijay's content business reached 3.3 billion euros, with an adjusted EBITDA margin of 15.8%. Already a European leader in unscripted, Banijay is now tracking €1 billion of revenues in scripted in 2025, with recent hits such as “Carême,” produced by its Shine Fiction label for Apple TV+, as well as the animated series “Asterix & Obelix: The Big Fight” produced by Alain Goldman, while its slate of prestige content slated for 2025 include a “Peaky Blinders” film adaptation on Netflix.

Banijay also implemented its M&A strategy through the acquisition of Caryn Mandabach's work, which after acquiring scripted producers Fábrica and The Forge, several acclaimed dramatic hits including "The Peak Blind" and live entertainment producers Balich Wonde and Investia and Iffor and vare and Iferia and eva informa and vorge and forge and forge and vorge of for. Group, Conker Pictures, Rabbit Track Pictures and Lenny Henry's new adventure Esmerelda, among others.

Vanguard Award speech to end a C-Suite Conversion afternoon, an initiative launched two years ago type MIPCOM helps attendees and industry leaders drive content business during interrupted periods. MIPCOM Cannes will be held from October 13 to 16.