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With tournaments in full swing and championships on the horizon, high-design match day gear has come to the fore. Some of the biggest names in fashion, old and new, are releasing officially licensed products that are redefining what it means to be a fan.
From American heritage brand Ralph Lauren to 1970s-inspired California lifestyle brand Aviator Nation, here are the most stylish apparel and accessories to represent your team without sacrificing style.
A most timely collaboration is Polo Ralph Lauren's Australian Open collection, which includes a variety of men's, women's and children's clothing, as well as towels, handbags, hats and other accessories. As the official outfitter of the 2025 Australian Open, Ralph Lauren puts a tournament-inspired twist on its signature preppy silhouette.
Polo Ralph Lauren Australian Open French Terry Sweatshirt
Polo Ralp Lauren Australian Open Polo Cubs Cap
Polo Ralph Lauren Australian Open Packable Jacket
The NFL by Abercrombie collection offers a variety of officially licensed gear for all 32 teams in the league. Styles include oversized pullovers, baby tees, vintage graphic tees and accessories (as well as a doggy sweatshirt called the "Pupover").
NFL by Abercrombie LuxeLoft Cardigan
NFL by Abercrombie graphic crew neck sweatshirt
NFL by Abercrombie LuxeLoft V-neck sweater
Off Season, co-founded by Kristin Juszczyk and Emma Grede, is a new luxury fashion brand whose first collection includes officially licensed NFL down vests, jackets and long coats.
Juszczyk is a fashion designer and the wife of 49ers linebacker Kyle Juszczyk. Grede is co-founder and CEO of Good American, founding partner of Skims and chairman of The Fifth Percent Pledge. The limited series is available now at fanatics.com and nflshop.com.
Off Season x NFL Unisex Padded Jacket Kansas City Chiefs Travis Kelce
Aviator Nation's CFP National Championship Capsule Collection brings the brand's laid-back California cool style to game-day gear. The newly launched collection includes zip-ups, crewnecks and T-shirts designed for Notre Dame and Ohio State fans, as well as general apparel and hats for the 2025 CFP National Championship.
Aviator Nation Notre Dame CFP 2025 Unisex Zip Hoodie
Aviator Nation Ohio CFP 2025 Unisex Casual Pullover Hoodie
Aviator Nation CFP National Championship 2025 Vintage Low Rise Truck Driver
Hollywood's beloved women's clothing brand has teamed up with the NFL to launch a line of premium Dickey jackets customized for all 32 teams. The NFL x Veronica Beard capsule collection is available at veronicabeard.com and neimanmarcus.com.