DETROIT — Dan Campbell can feel the love.

Even as the top-seeded Detroit Lions prepare for Saturday night's NFC Divisional Round matchup against the Washington Commanders, it's hard for Detroit's head coach to miss some of the artsy fan action happening around town.

The Detroit Lions had Detroit fans excited for their first postseason game of the year at Ford Field, and fans showed their enthusiasm in creative ways. There were lion-themed restaurant items, a life-size cake and even a celebratory drone show in Windsor, Ont., that left Campbell and the Lions completely wowed.

"It's unique. For a guy like me, playing here, wanting to play here and coaching here is one of the attractions. It's a sleeping giant in football," Campbell said Thursday said during training. "The Pistons have had success. The Red Wings have had success. But the Lions have never had success and were able to unlock everything, and it's a sports town where everyone feels like they're a part of it."

Amon-La St. Brown is also feeling the energy of the fan base. The Lions All-Pro receiver dyed his hair Honolulu blue again in the postseason, inspiring others in the city to wear the team's signature colors.

.@amonra_stbrown 🤝 @Detroit Pistons pic.twitter.com/OcZZcZ8H3A

— Detroit Lions (@Lions) January 15, 2025

"Man, this is our team, they represent us and what they mean and the way they play, we can get behind it," Campbell said. "So, every little thing that comes up, somebody at St. Brown is dying their hair right now. It's pretty Cool. We feel the love.”

Currently displayed in the front window of The Home Bakery store in Rochester, Michigan is a life-size Saint Brown cake that measures 6 feet 2 inches and is completed with an inversion.

On Nov. 3, St. Brown celebrated his toe-toe touchdown in the second quarter against the Green Bay Packers by doing a headstand with nothing on his head. It's so popular among Lions fans that it has served as the inspiration for Christmas decorations, T-shirts, a 7-foot snow sculpture created by longtime fan Jamison Agnello and now a life-size cake that was completed on the night of Jan. 1. 3.

"It's crazy. My dad keeps texting me, 'You have to do it again. You score a touchdown next time.'" But, I'm like, "I can't." Maybe if we get to a bowl game, we will See, but it's not like a dance, it's just a handstand," St. Brown said. "So, it's a one-time thing, but yeah, it's crazy to see how many people are drawn to it. "

Home Bakery in Rochester, Michigan created this life-size cake #lionsclub On November 3, star Amon-Ra St. Brown celebrated by doing a handstand during a game against Great Britain. The image of Amon-Ra St. Brown is so popular among Lions fans that it has been used on T-shirts and even Christmas decorations. pic.twitter.com/Ps4MZZ0yIq

— Eric Woodyard (@E_Woodyard) January 4, 2025

Michigan native Heather Tocco, owner of The Home Bakery, plans to keep the cake display until the end of February — if it lasts that long. She was one of 11 workers who spent at least 200 hours making the cake over Christmas to see the creation come to life.

"Everybody supports the Lions. Everybody wants to see us do well," Tocco told ESPN. "It's contagious. How can you not be excited about what's going on?"

St. Brown visited the store Monday to see the piece first-hand and is offering anyone who purchases an item at the bakery before Jan. 16 a chance to win tickets to a playoff game against the Commanders.

“What he’s done for my business at a time when I would normally be doing layoffs, cutting hours and things like that, the gifts he’s given us (and) made our January into another December in this window, This is something I’ve always dreamed of not being able to do,” Tocco said. "We genuinely do something we love to show pride in something we love. It's really amazing to show love to the lions."

The Detroit Police Department also allows officers to wear Lions skull caps or baseball caps while in uniform during the playoffs to show support.

In downtown Detroit, less than a mile from Ford Field, Mootz Pizzeria and Bar also offers lion-themed food like Honolulu Blue Pizza, as well as specialty cocktails like the Montgomery Manhattan, Amon-Ra Spritz, and Kneecap Sour Shot.

During the playoffs, they donate $1 for every specialty pizza and cocktail served to the Detroit Lions Foundation.

"I haven't seen anything like this downtown, it's unique," said Tyler Westfall, director of operations for Mootz Pizzeria and Bar. "We decided to do something before anyone else did." These are exciting times.”

The city is hungry for championships and fans are willing to pay top dollar to watch games.

According to Vivid Seats, it will be the most expensive ticket in Lions history, selling for an average of $855. Detroit became the No. 1 seed in NFC history for the first time with home field advantage in the playoffs after a record-setting 15-2 season.

Lions wide receiver Jameson Williams is enthusiastic about the big stage and expects the support of Detroit fans to be a real advantage for the Lions in their title bid.

"I feel like it's going to help us a lot. It's going to help us defensively, which leads to false starts and delays in games. I just expect the fans to do what they do," Williams told ESPN. “They come out and help us every home game, they put pressure on the quarterback, the offensive linemen, the receivers and the entire opposing team’s offense.

"Cheers to the fans for what they did, but I need you to do it in our remaining two games to get you all the way (to the Super Bowl) and then do it again."