The company specifically told TechCrunch that Savings and Investing Startup Acorns has acquired Forres Bird, a home investment giveaway platform. The financial terms of the transaction are not disclosed.
As part of the acquisition, Early Bird will be closed and all customer accounts will be officially closed on June 23. The client's funds will be returned to the bank account connected to their account.
Founded in 2019, Forres Bird has launched a product that combines financial investment with the community. The app allows family and friends to keep their memories through digital time capsules and donate investments to their children. Once you turn 18, the investment will become a child and they can use the funds to pay for college, pay down payments on the house or sow seeds for their first business.
“When we build early birds, we envision building a platform that will change how families leave a lasting legacy for their children.” “The opportunity to join the acorn not only reaffirms our vision, but also expands our reach to millions of families who are also very concerned about building their children’s financial futures.”
Wexler and co-founder Caleb Frankel will join the Acorns team to help build Acorns early on, the startup’s Smart Money App for Kids. Acorns Early offers a debit card designed for children and teenagers to help them develop their financial literacy and manage their own funds. The company launched Acorns early after its acquisition of Gohenry, and its startup is committed to providing funding management and financial education services to young people aged 6 to 18.
Acorns believes that by attracting Wexler and Frankel, the company will be able to use their experience and passion for space to strengthen acorns as soon as possible.
“Our vision is to build a financial wellness system for the entire family and create compound growth at every stage of life,” said Acorns CEO Noah Kerner in an email to TechCrunch. “The shared experience and insights between our two teams will enable us to realize this vision faster and better, thus creating the greatest value for everyday American families.”
Existing Early Bird customers will have a free subscription to “Acorn Gold”, which provides access to all acorn products, including early acorns. The customer will receive an email to explain the registration process.
Acorns noted that early bird users will not be able to transfer their early bird funds to acorns as early as possible. If the user wants to continue his investment journey with Acorn, he needs to withdraw funds from the Early Bird and open a new account with Acorn.
The company plans to integrate Forresbird's digital time capsule functionality into early Acorns applications later. On Early Bird, this feature allows users to build time capsules by recording videos at memorable moments in their lives. For example, if a mother gets a promotion and wants to offer a one-time investment to her child, she can record a video of talking about it with her child to remember and remember the moment.
The acquisition is due to double the Acorn Gold (a subscription plan of $12 per month) over the past year.
“Our gold plan will be a place for the entire family to provide financial health – products that connect fabrics between parents, children and the family sector,” Kner said. “It will be a place where the entire family can manage their own money when they develop smart currency habits.”
Acorn raised $300 million in March 2022, at the time of its value of $2 billion. The company did not provide an updated valuation.